Why SEO Hasn’t Changed In 12 Years By JP Digital Tech

Search engine optimization is one of the most used tactics to drive traffic to websites.  Companies spend thousands of dollars a month with digital marketing companies to rank in the top 10 of Google.

One of the most over used marketing tactics of digital marketing companies is to say that SEO changes every single day and as such you need to pay dearly for their services.  Ultimately in the past 12 years SEO has not changed, if you follow the same rules that we were teaching 12 years ago you’d be getting top 10 results.

“Content is king.  As long as you are posting fresh, regular, relevant content and building links to that content you will rank well.  This has not changed in 12 years and it’s not going to change moving forward.” Said John Phanchalad

“The reason it’s not going to change is that this formula gives Google exactly what it wants.  It gives Google content that it’s searches wants to find and read keeping them engaged with Google.”

This is the key point of any business strategy.  If you can give the business you are trying to partner with what they want then in return you will get what you want.  Unfortunately many SEO professionals just don’t understand this and therefore build a SEO strategy that exploits Google rather than helps it.

To know more tips and ideas about Internet Marketing by John Phanchalad, visit http://jpdigitaltech.com/.