What You Don’t Know About Email Marketing By JP Digital Tech

Want to know the secrets to great email marketing? Might some others in the past have given you less than perfect advice about how to use email marketing in your business? JP Digital Tech and John Phanchalad want to take a few moments to dispel some rumors about email marketing and what works and does not work, as well as how we can help you to maximize the effectiveness of your email marketing campaigns. You cannot afford to not keep reading this article if email marketing is important to you.

Send More, More Often

You might think that fewer emails per month to your customers is actually a good thing. Or, you may mistakenly believe that customers are already so buried under marketing emails that they are likely to ignore you, or mark your emails as spam. Believe it or not, four emails per month can greatly boost response and purchase rate by around 200%. Most customers do not receive that many emails from brands that they love, even though they would very much like to. Also, only around 1 person for each 2000 that subscribes to your email content willingly will mark it as spam.

Don’t Give Up

Keep sending emails to customers. Don’t expect them to purchase things based upon emails very quickly, although most of them will be opened in the first two days. Less than a fourth of purchases happen in that same time frame, where as well over a fourth occur a full two weeks after an email. Keep sending to all your subscribers, even if they have not opened or clicked through your emails in 6 months or more. You might be discounting around a fifth of customers who will be opening and reading your email in the future.

Learning More

Want to learn more about effective email marketing, or how to add email marketing into your internet marketing scheme? If so, contact a professional firm like JP Digital Tech. John Phanchalad and his team are more than happy to evaluate how you are currently using email marketing, make suggestions, design new ways for your company to take advantage of email marketing, and test their ideas on your clients. Email marketing can help you to stay in contact with your customers better and more often. It can also help you to tell them about sales, coupons, exclusive deals, and more. 

To know more tips and ideas about Internet Marketing by John Phanchalad, visit http://jpdigitaltech.com/.