SEO Tips By JP Digital Tech

Search Engine Optimization is a form of internet marketing that can be extremely beneficial to anyone attempting to make money or gain customers online.  When you do a search in a search engine such as Google, you are seeing the results of SEO work.  Usually there are a few “sponsored” results at the top, meaning that those websites paid money in order to be at the top of the pile.  Beneath those will be unsponsored links to websites that have good SEO and therefore naturally went to the top of the list, without paying to be there.  As a business owner you might be asking yourself how you can compete with the sponsored links in your area to get high ranking results on web searches without spending a large price per-click.  Here are some tips on beginning to optimize your search engine results.

Offer Excellent Content

One of the best ways to improve your SEO is to increase the amount of relevant and excellent content you offer.  This means sharing useful information, for free, and updating that information regularly.  For example, if you are an automobile mechanic, you could include a few “how to’s” to help people fix their minor repairs before they try calling you.  This is a lot of work, and it will take a lot of time.  JP Digital Tech CEO and online marketing expert, John Phanchalad says, “SEO is a complicated and long drawn process but it is integral to internet marketing”.

Use Keywords and Links Properly

Watch for any opportunity to properly use a keyword or phrase.  Again, using the example of the car mechanic, instead of having the page title read “A Mechanic You Can Trust”, make it a local search by inserting the city name, such as “A Chicago Mechanic You Can Trust.”  All photos should also have file names that contain key words, and your links should have as many keywords as possible as well.  Another important element of SEO is back-linking.  You should make sure that you have social media, such as Facebook and a blog, and link those to your website and vice versa as often as possible.  Again, this is a lot of work.  John Phanchalad advises that “SEO is an organic process of trying to rank a website high on search engine result pages so the website can get the desired traffic, thus exposure and prospective customers.”  This means that as you work on keywords and links, you should always do so in legitimate ways that offer excellent content to your users.

Consider a Professional

If you’ve done everything you think you can do and still haven’t been able to achieve good search results through SEO, it may be time to speak to a professional about your next step.  You might consider calling an experienced and well-known company such as JP Digital Tech, or search for a company local to your area.


To know more tips and ideas about Internet Marketing by John Phanchalad, visit http://jpdigitaltech.com/.